Brand Perception & Positioning
A company’s brand make’s up more than half of the total value of that company. Therefore, brands and strategic brand management are one of the most important subjects that companies are facing.
BİNOM Research and Consultancy Services uncovers the image obstacles and success factors of certain brands in a competitive environment and analyze and develop the brands’ and companies’ strategic image positioning.
It assesses the brand’s power fully and reliably and suggests the ideal positioning fields for the management of the brand.
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